From Hidden Flows to Public Insight

About DecryptAds

DecryptAds is a programmatic supply chain transparency platform built by Svart Works Inc. We map ads.txt, app-ads.txt, sellers.json, buyers.json, and adagents.json; surface risk across publishers, data brokers, and ad tech intermediaries; and give researchers, operators, and the public tools to investigate what is really happening behind the bid stream.

Our mission

Our mission is to simplify these complex global data supply chains, help people identify risk where they’ve previously ignored it, and provide a tool for researchers, operators, and the public to investigate how publishers, data brokers, and ad tech intermediaries share data and money across the supply chain, often in ways that are opaque or unexpected.

For enterprise teams, brands, agencies, SSPs, and ad ops, we exist so suspicious activity and misrepresentation do not hide in declaration drift: validate who is authorized to sell inventory, spot suspicious sellers and quiet removals, and keep a defensible record when something in the chain does not add up. Better supply-chain visibility means fewer blind spots, faster escalation, and less spend flowing to paths that should never have been in the auction.

What makes DecryptAds different

  1. The supply chain view nobody else has — DecryptAds is the only platform we know of that combines programmatic ads.txt, app-ads.txt, sellers.json, buyers.json, and adagents.json (AdCP, including /.well-known/adagents.json) with data-broker registries from Vermont, Texas, and California in one investigation workflow.
  2. Built for automation — The only programmatic transparency tool in this space with a full REST API and an MCP server covering the same declaration types—so researchers, operators, and AI assistants can query the same data as the dashboard.
  3. Geographic risk on ad tech — Surfacing where sellers and intermediaries actually operate, even a modest amount of know-your-counterparty context is more than most organizations apply today.
  4. App Store → programmatic footprint — Search mobile apps and see how their programmatic ads are wired up, plus the privacy implications of those declarations in context.
  5. Quiet Removals Feed — Track sellers that disappear from exchange files without fanfare, often a useful signal when deciding which organizations deserve a closer look.

Founders

CTO

Pierre

CEO

Kasey Best

Chief Product and Research

Zach Edwards

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